India signs on to chemical patents to comply with WTO order

Wednesday, March 23, 2005

A bill passed by India’s Parliament put an end to the manufacture of many cheap generic drugs copied from products protected by foreign company patents. A Patents Amendment Bill (2005) has been condemned by foreign aid groups who expect a significant rise in drug costs as a result of the bill.

Drug compounds in India were previously not protected by patents, meaning that research and developement costs borne by the originating manufacturers were avoided by generic drug producers. The new bill “will move India toward the patent mainstream and support and encourage innovation and investment in research and development in India,” said Ranjit Sahani, managing director of Novartis India.

As the world’s fourth-largest manufacturer of drugs by volume, the pharmaceutical industry in India is valued at US$5 billion – but ranks as only 13th by value, reflecting the low costs to consumers of the products. “Because India is one of the world’s biggest producers of generic drugs, this law will have a severe knock-on effect on many developing countries which depend on imported generic drugs from India,” said Samar Verma, regional policy adviser at Oxfam International.

Around half of African, Asian and Latin American HIV patients needing anti-retroviral drugs rely on low-cost drugs from India, which are sold at one twentieth the price of similar drugs produced in the West.

More than 90 per cent of drugs listed as essentials in India are either unpatented or expired. Drugs patented before 1995 — when the World Trade Organization [WTO] set a 10 year deadline to enact protection — will not be eligible under the bill.

Some degree of protection was mandated by WTO in order for India to have greater access to international markets. Opposers of the bill say it goes too far.

The Agreement on Trade-Related Aspects of Intellectual Property Rights [TRIPS], under WTO, allows developing countries to not provide patent protection for uses of known drugs, new dosages and formulations, or combinations of known drugs.

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Investing In Firearms? Talk To The Pros At Your Gun Shop In Bellingham, Wa

byadmin

Start with the fact that the demand for guns and ownership of guns has reached and passed previous records in several countries, including the U.S. Much of this growth can be attributed to the increased interest in self-protection. However, here’s another way to look at firearms, and a few individuals consider this to be the most important viewpoint of all.

A Wise Investment

Many people purchase guns as an investment, a decision that brings numerous benefits. Just ask the specialists at your gun shop in Bellingham, WA. For example, because there is widespread demand for firearms among the general public, gun collectors often find their current collection rising in value. It’s the tried-and-true economic factor: supply and demand. This growing interest has also helped gun manufacturers, making their stock more valuable along the way.

One of the pripercent in a year’s time.

Is There a Downside?

As with every investment, there are no guarantees. You’ll get your best value by talking with the professionals at the gun shop to get a feel for what’s available and what’s in demand. If you’re lucky, you may find a gun that is in the middle or near the top of a spike in price because of rarity or due to simple demand. This can happen with firearms that capture the imagination of the buying public.

No matter how you look at guns, whether as something for sport or as an investment, you can get started today when you click here and browse the website of a trusted provider.

14,000-acre Southern California ‘Crown Fire’ at 82% containment, evacuation orders lifted

Sunday, August 1, 2010

Antelope Valley, California —The Crown Fire that has burned through 13,980 acres in the High Desert of Southern California since 2:32 pm (2232 UTC) Thursday was at 82% containment Saturday evening, according to the Los Angeles County Fire Department.

On Friday high winds caused the fire to jump the California Aqueduct and spread into the city of Palmdale. Over 2,000 residents of Leona Valley, Ana Verde, and Rancho Vista were given mandatory evacuation orders. The sky was blanketed with thick orange pyrocumulus clouds and falling ash, making the air hard to breathe.

State Governor Arnold Schwarzenegger arrived in Palmdale on Friday to survey the burned areas. “We were very fortunate to not have fires for quite some time because the air temperature was cool and we didn’t have the experiencing of dry weather and all the winds and so on, but all of a sudden the fire season kicked in as if, ‘Here we are,'” Schwarzenegger said during a press conference. “But we are ready and we have luckily distributed resources all over the state of California, so we are ready at any given time.”

The fire has so far destroyed one house and three mobile homes, damaging the roof of another and burning car garages, horse stables, and other outbuildings. Most of the more seriously threatened homes were constructed recently from fire-proof materials, with walls coated in stucco, and fire-resistant plants in the yards. Although some roads are still closed to all traffic, all existing evacuation orders were lifted late Friday night and 500 residents of Rancho Vista were told to “shelter in place” until further notice. Despite the absence of mandatory evacuation orders, over 2,000 houses, 60 commercial buildings, and 100 outbuildings are still under threat.

Throughout the night, fire crews have been battling the wildfire, assisted by cooler temperatures and lighter-than-expected winds which have enabled them to establish containment lines. “Crews went out [Friday] night and did some great work trying to complete more lines and also trying to take care of what we call ‘cat eyes’ which are embers within the perimeter of the fire, so there will be much more work being done there today,” said LACFD Captain Roland Sprewell. “But of course we’re not going to rest on our laurels today…we’re going to be vigilantly watching the winds, especially in the ridge and down in the valleys.”

At the height of the fire, 1,700 firefighters from all over California were battling the flames, although as of 12:00 pm Saturday afternoon, it has been reduced to around 1,350 personnel. 16 fire camp crew have also assisted. 250 fire engines and four bulldozers have been used. In the air, 4 Boeing 747 supertankers, 1 McDonnell Douglas DC-10 tanker, and 6 modified Sikorsky UH-60 Black Hawk helicopters known as “Firehawks” have been dropping water and red Phos-Chek slurry. The Los Angeles Sheriffs Department also increased its presence in the Antelope Valley by bringing in response teams from stations outside the AV. This afternoon, the deployment has been scaled back to three teams as the fire stabilizes and further evacuation orders become unlikely.

Three firefighters have been injured battling the fire, although all injuries are minor. One sheriff deputy was also hospitalized for smoke inhalation but has since been released.

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Creative Outdoor Advertising With A Sale Balloon And Tent Rental

By Andrew Hallinan

Year-round outdoor advertising in Florida (including Tallahassee, Miami, Tampa, Orlando, and other parts of central Florida) is relatively simple. With no snow or extreme temperatures to worry about, winter and holiday advertising options are just as limitless as during the rest of the year. This is especially helpful for the holiday shopping rush. The mild Florida winters mean that shoppers enjoy being outside more during the cooler months, enjoying a break from the summer heat that seems to long after summer break is done. And for the business owner or operator, this calm weather means less thwarted outdoor advertising opportunities. Here are some creative outdoor advertising ideas to draw attention to your business during the busiest shopping time of the year.

Sale Tent

Add to the holiday festivities by hosting an outdoor promotional celebration. For Halloween, consider setting up a pumpkin patch, bobbing for apples, or a holiday photo op with Santa. Whatever you plan on doing as an outdoor advertisement and attention-grabbing parking-lot promotional, it is important to have a tent rental set up. Even though the weather is mild, customers and employees will be much more comfortable having some protection from the elements. A party tent rental provides the fresh air, space, and road-side accessibility combined with a little bit of shelter. There is no better advertising campaign for attracting new customers than an over-flowing, festive, parking lot.

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Or, you may want to consider a sale tent rental. Setting up a sale tent in front of your business will instantly add space to your store for more of your goods and merchandise to be displayed. Maximizing floor space during the holiday rush is essential. The more merchandise available to shoppers, the more likely they are to spend their money with your business. A sale tent will protect these good from the direct Florida sun, or should some bad weather come through, keep your good dry. Your merchandise will protected by the sale tent and your shoppers will also be much more comfortable as they will also be protected, but won’t be crammed and pushed around on an over-stocked sales floor.

Sale Balloon

For the business looking for the coverage and a creative outdoor advertising to promote holiday while still staying indoors, a sale balloon is the best way to go. A sale balloon and an inflatable rental balloon will be just as eye-popping as a sale tent for those driving by, however it serves more an a giant multi-dimensional billboard that can be as simple or elaborate as your business needs. The most popular option in using a sale balloon are holiday characters (such as a turkey, Santa Claus, an elf, reindeer, etc), or holiday icons (such as candy canes, Christmas trees, Menorah, etc).

Of course, for the ultimate in creative outdoor advertising, businesses can combine these two ideas, using both a sale tent and sale balloon to attract Florida shoppers in search of the perfect holiday gifts. What better way to attract potential customers than with a brightly colored, comfortable, and festive shopping arena.

About the Author: To find out more about renting inflatable balloons in Central Florida, Orlando, Tampa, Ocala, Jacksonville, or Tallahassee, please visit

Florida Inflatable Balloons

, or call (888) 781-8300. Or, order a grand opening advertising party kit and find other grand opening ideas at

Grand Opening Kit

, or call 888-781-8300.

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Sebastian Vettel wins 2009 British Grand Prix

Sunday, June 21, 2009

Red Bull Racing driver, Sebastian Vettel won the FIA Formula One 2009 Santander British Grand Prix from pole at the Silverstone Circuit, Northamptonshire, England. His teammate, Mark Webber, came second.

As the current leader of this season Jenson Button started sixth on the grid of his home Grand Prix, his BrawnMercedes teammate Rubens Barrichello took third joining Red Bull’s drivers on the podium.

Felipe Massa came fourth for Ferrari) despite starting eleventh. Jenson Button came very close to Massa and and Nico Rosberg from Williams but was unable to pass them and came only sixth gaining three points for the Brawn team.

Jarno Trulli (Toyota) and Kimi Räikkönen (Ferrari) closed the top eight.

Trulli’s teammate, Timo Glock came ninth with Giancarlo Fisichella on his back – a good result for the Force India team.

Jenson Button still leads the drivers’ standings with 64 points so far, 23 points ahead of his teammate and 25 ahead of Vettel. The constructor’s championship is topped by Brawn GP with more than a hundred points, Red Bull follows 30.5 points behind.

This year the British Grand Prix was expected to be the last held at Silverstone as Donington Park continues reconstruction to meet Formula One next year.

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Study: Partisan political thought is predominantly unconscious and emotional

Tuesday, January 24, 2006

A recent study led by Dr. Drew Westen, a Professor of Psychology at Emory University in Atlanta, Georgia has concluded that political partisans use an “almost entirely emotional and unconscious” thought process when digesting damaging information about a favored political candidate.

The experiment used fMRI scans of 30 men who self-identified as either a committed Republican or Democrat. The subjects were given a series of conflicting quotes by either President Bush or Senator Kerry, and covered such topics as the Enron scandal and the current state of Social Security. The quotes were doctored to maximize the apparent contradiction, but were presented as factual.

The results suggests that many seemingly rational political decisions are strongly influenced by unconscious emotional reactions. Such conclusions match well results from advertising psychology which say that purchases are also not as rational as people believe. Past fMRI studies have found that Democrat and Republican partisans tend to experience different emotions when shown an image of a preferred candidate.

Westen will present his results next month at a meetings of the Society for Personality and Social Psychology in Palm Springs, CA.

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Belgian bus company knows solution for car parking problems

Monday, May 21, 2007

Do you have a hard time finding a parking space? Take the bus or tram if you go to the city. That’s the message Belgian bus company De Lijn (The Line) is sending to promote public transport as a solution for car parking problems. As a part of their media campaign, they have jokingly suggested that people use the top of the busses as parking space.

Another idea they are using in their media campaign: maybe you could park your car on the bottom of a canal? The bus company is using an invented diving company called Cardive, which has divers that offer to dump your car in the canal. The divers walk around in cities and hand out free bus tickets and maps of the bus network.

To reach car drivers who are not using public transport, the media campaign has several radio commercials that present other solutions to the car parking problem. You could use “asphalt-spray” to camouflage your car, making it invisible for policemen (although you then need to remember where you’ve parked). Or you could use the “flat tire kit”, which comes with a fake flat tire and an inflatable dummy, so it looks like you’re replacing your flat tire. The final idea the bus company has is to use a View-Master to fool parking guards into believing that your car has been stationed correctly.

A survey among 4000 customers of De Lijn shows that two out of three car owners who use public transport, do so to avoid parking space troubles, and in cities this percentage rises to 90%. The survey further shows that 39% use the bus to go shopping.

During the month of May, the auto-bus and the divers tour several cities in Flanders (Leuven, Hasselt, Ghent, Bruges and Antwerp).

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The Need For A Clean Urinary Tract

By Steven A Johnson

A large number of people every year get Urinary Tract Infections (UTI).This is caused by bacteria affecting any part of the urinary tract.It can be annoying, uncomfortable or even painful.There are a number of things that cause these infections and people need to do everything possible to keep a clean, clear urinary tract.

The urinary tract is actually one of the systems of the body.It contains six parts including two kidneys, two ureters, the bladder, and a urethra.Throughout every day of your life, the kidneys are cleaning waste from your blood.These wastes include, sugar, toxins, extra calcium, and ammonia build up.This waste becomes urine which flows into the ureters, down to the bladder and out the urethra.The excretion of waste through the urinary tract is essential to being healthy.Where would we be if we couldnt get rid of waste in the body?

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Urine, when contained within the urinary tract, is normally sterile.It is free from bacteria, viruses, fungi, etc.The way the tract is set up prevents urine from flowing back into the bladder, ureters, or kidneys and the flow of urine out of the body is to prevent bacteria from staying near the bodys opening.Despite this fact, infections still occur.Bacteria from the digestive tract can cling to the opening of the urethra and begin to multiply.When the bacteria, normally Escherichia coli (E. coli) multiply, an infection occurs.If it is not treated, it can find its way to the bladder that results in a bladder infection.If this is not treated, it could make its way all the way to the kidneys where it can cause serious damage.Some sexually transmitted diseases like Chlamydia can cause UTIs in both men and women.However, saying UTIs are caused by sex is a myth.Sex can introduce bacteria into urethra which can increase the chances of getting a UTI; however, a normal strong stream of urine would naturally wash the bacteria out of the urinary tract.

The most common signs that you have or are developing a urinary tract infection include the sudden urge to urinate, the need to urinate more often than usual, cramps, pains or burning sensations when urinating.On top of these symptoms, it is not uncommon to feel achy all over or extremely tired. Even though people with UTIs can have the urge to urinate very frequently, the amount of urine extracted is normally less.The urine itself can have blood in it, or be cloudy.Normally, an infection in the urethra or bladder wont cause a fever.However, if you are running a fever it could be a sign that it has reached the kidneys and must be taken care of quickly.

Preventing UTIs is probably the best idea so you dont have to deal with the pain, annoyance, and discomfort of the infection.There are some very simple ways to make sure you dont have to go through it.Drinking plenty of water every day will dilute the bacteria in the urinary tract and not allow it to stick and multiply.Urinating frequently will also help wash any bacteria out of the system.Avoiding tight clothing that restricts air flow and traps moisture will eliminate the environment in which bacteria can grow.Drinking 1-2 glasses of cranberry juice each day can also help prevent certain bacteria from living in the bladder.For sexually active adults, urinating before and after intercourse, monitoring sexual positions, and avoiding spermicidal gels can also decrease the risk of attaining a urinary tract infection.In addition to these preventative measures, taking Continol by Hamida Pharma can help clean and clear the urinary tract and inhibit kidney stone formation.It also promotes healthy urinary tract and kidney function.

About the Author: Steven Johnson is interested in maintaining a vital, active, and healthy lifestyle. For more information on products that relate to the issues of healthy urinary function, along with other life-enhancing nutrients please visit his website

Alternative Health Supplements

.

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Denny’s Super Bowl free ‘Grand Slam Breakfast’ brings 2 million diners

Friday, February 6, 2009

Denny’s 1,600 chain restaurants across North America, Puerto Rico and Canada, were slammed for eight hours Tuesday with hungry patrons standing on sidewalks for nearly two hours to take advantage of the $5.99 “Grand Slam Breakfast” giveaway.

Denny’s, a dining chain with annual revenue of about $900 million, has advertised in a TV commercial Sunday during the Super Bowl XLIII that it would give away its signature breakfast from 6 a.m. until 2 p.m. local time Tuesday, at all its restaurants in the U.S., Canada and Puerto Rico, while supplies lasted.

Denny’s Diner has promoted the iconic dish giveaway heavily, with a bold 30-second appeal ad that aired during the third quarter of the Super Bowl 43 on Sunday, plus another 15-second ad during the post-game show, offering a free breakfast to some 90 million viewers. In addition, it has placed a full-page ad in USA Today‘s Monday edition. The promotion was further announced on The Today Show and notices were also sent out to the chain’s “Denny’s Breakfast Club” members.

The NBC ad, which was bought to unveil a new promotion for customers squeezed by the recession, may have cost as much as $3 million, said Nelson Marchioli, CEO of Denny’s Corp. Super Bowl XLIII’s 30-second commercial time slot costs $2.4 million–$3 million for the airtime alone, excluding production and talent costs.

The game was televised live by the US NBC Sunday Night Football and Canada’s CTV Television Network. BayTSP has reported that, “as of 10 a.m. Wednesday, commercials that initially aired during NBC’s Super Bowl XLIII broadcast subsequently had been watched online more than 28 million times.”

“The promotion has a total cost of $5 million U.S., which includes $3 million for the commercial on NBC,” said a Denny’s spokesman, noting also that the company received about $50 million in news coverage, most of which was positive. According to a Denny’s representative, two million people walked through the restaurant chains’ doors Tuesday, and each Denny’s restaurant served an average of 130 Grand Slams per hour.

With the “Denny’s Feeds America” promotion, the company has reported 14 million hits on its Web site between Sunday night and Monday morning. Denny’s shares rose 6 cents, or 3.1 percent, to $1.98 in afternoon trading. The stock has traded in a range of $1.18 to $4.10 over the past 52 weeks.

“Denny’s free Grand Slam” has ranked in the top 10 Google searches early Tuesday and fell to No. 18 by the end of the promotion, while “denny s locations” was #9 on Google Trends, which tracks fast-rising searches. It has also held spots No. 1 (Denny’s) and 7 (Grand Slam) on Twitter‘s trending topics. It has generated much chat on Twitter, garnering 1,700 tweets on Tuesday, compared with its average of 59. Doritos, winner of the USA TODAY survey for best Super Bowl spot ad, had 933 mentions after reaching a peak of almost 3,300.

The idea of the TV ad was to get people to come in and re-evaluate Denny’s Diner. “A lot of people have forgotten what Denny’s is, or they think they know, while we’ve come out with a whole lot of new products. We felt like we needed to jump start the brand,” Denny’s Chief Marketing and Innovation Officer Mark Chmiel said.

“We’re celebrating the Grand Slam this year,” Chmiel said. According to the company’s financial data, on January 15 Denny’s reported systemwide comparable-store sales for the fourth quarter were down 6.1 percent, compared to a 0.2 percent decline from the same period in 2007.

According to Robert Gonzalez, public relations company Hill & Knowlton spokesman, Denny’s has expected at least 2 million people to eat a free Grand Slam by the end of the promotion. “Every restaurant is packed with people and lines,” Gonzalez said. “Everything today is about fast. People are on the go, and they’re eating fast food. It’s cutting into sit-down dining,” he added.

“Each of the more than 1,500 Denny’s were planning to make about 100 Grand Slams an hour,” Denny’s spokeswoman Cori Rice said. It had predicted it will have served about 1,400 people per location, more than five times the normal volume. “Grand Slam Breakfast” is a four-item option on its menu, consisting of two pancakes, two eggs, two strips of bacon and two sausage links. It weighs in at 44 grams of fat, 56 carbohydrates and 770 calories.

Nationwide, Denny’s expected to sell about 2 million Grand Slams — about 15 percent of the annual tally. According to Mark Chmiel, chief marketing operator and executive vice president, the diner chain has reported approximately 2 million meals worth more than $12 million were given away nationwide and each Denny’s restaurant served an average of 130 Grand Slams per hour. It estimated it has earned about $50 million worth of public relations following the free Grand Slam campaign, Chmiel said.

The company is also experimenting with a Grand Slam Burrito and also has introduced for this year, a Grand Slamwich, which includes eggs, bacon, sausage and cheese between two slices of bread, with a teaspoon serving. “It already has shown strong consumer appeal,” said Chmiel. The company has received flood of e-mails and letters proving the positive impact of the Grand Slam campaign and commercials on its customers.

Chmiel also announced he’s planning a third major promotion in this year’s third quarter, which happens to include another major sporting event, the World Series. “That’s one we’re definitely looking at,” he said.

Jobless Paris Winslow of downtown San Francisco, California has joined the long line which stretched from the front door on Mission Street, between Fourth and Fifth streets, to the corner of Fourth and up the block. “The economy is getting kind of scary. This line looks like those pictures of soup kitchen lines during the 1929 Great Depression,” Winslow said.

“I came all the way from San Francisco for a free $6 meal, Isn’t that pathetic? A year ago, I never would have done this. These days I’m willing to put my ego on the back burner,” said Stephen Weller, a jobless contractor who waited with his dog, Emmett. California Denny’s restaurant managers have issued rain checks (for free chilled meals, as security backed by actual bacon) to anyone who failed to get in by the 2 p.m. deadline.

A big eater could also “Slam It Up” by adding any two additional items for 99 cents each to their meal. Customers on Tuesday were also handed “bounceback” coupon books that include offers for additional free menu items with purchases. Chicago Tribune reporter Kevin Pang has eaten five free Grand Slams on Tuesday at five different Denny’s Diners in four hours. He claims to have consumed 4,100 calories at Harwood Heights, 5:36 a.m, at Schiller Park, 6:22 a.m., at Franklin Park, 7:08 a.m., at Melrose Park, 7:41 a.m. and at Grand Slam No. 5 Oak Park, 8:57 a.m.

“The Grand Slam has always been a Denny’s favorite. This free offer is our way of reacquainting America with Denny’s real breakfast and with the Denny’s brand,” Denny’s CEO Nelson Marchioli said in a statement. In 1977s, the Grand Slam started as a baseball-related promotion in Atlanta, Georgia. Its normal price averages around $5.99. Marchioli said the event was also a way to kick-off its “Year of the Grand Slam” promotion. Denny’s claimed it has sold 12.5 million Grand Slams a year.

“The economy’s tough and people are jumping all the way to fast food to try to figure it out. We all use fast food, whether it’s for time or convenience or for money. But you can go to Denny’s and you don’t have to give up a real breakfast and that was the whole focus of our commercial,” Marchioli explained. McDonald’s (MCD, Fortune 500) has done well during this economic meltdown since the global recession pushes people toward less expensive dining options.

McDonald’s has announced plans Wednesday to open 175 new restaurants in China this year despite the global economic crisis, thereby increasing the number of outlets in China by 17 percent, from 1,050 currently. Last month, McDonald’s 2008 net profit has risen 80 percent from 2007 to 4.3 billion dollars.

Marchioli has also introduced Denny’s $4 Weekday Express Slam, which is a streamlined version of the Grand Slam. “I want to take back share. For too long, we have allowed others to take share, whether it was Starbucks or McDonald’s. They’re fine competitors and I don’t expect to take all their business from them, but I’d like a little bit back,” Marchioli noted.

According to Rafi Mohammed, author of “The Art of Pricing,” people love free. “It triggers a Pavlovian response in people,” said Mohammed. If Pavlov’s dogs salivate when a bell rings, Denny’s free Grand Slam breakfast has attracted 2 million hungry customers. “I believe free maximizes trial and doesn’t devalue a product as long as it is a rare event. Aside from the cost, the major downside is that it attracts customers who truly have no intention of coming back,” he added.

According to University of Portland consumer psychology professor Deana Julka, people flock to free promotions amid just a few dollars saving because there’s nothing in life for free. “So when there’s something out there that costs nothing, it creates a psychological rush. Especially in these times when people feel overtaxed or overburden, there’s an internal reward people feel by getting something for free,” she said. “It’s being thrifty and feeling like you beat the system. Free really hits the spot for a lot of people,” Julka added.

“Free is an emotional hot button. When free is concerned, there is no downside – or, at least, we don’t see the downside immediately. So we overvalue everything that is free. People love free stuff, particularly when money’s tight,” said Dan Ariely, a business professor at Duke University, author of “Predictably Irrational: The Hidden Forces That Shape Our Decisions.”

Experts, however, explained these moves need to be done sparingly, since giveaways can teeter in the balance between desperation and a well designed marketing ploy. “Giving your product away for free is not worth it because it undermines your brand value,” said branding expert Rob Frankel, saying people are attached to the idea of it being free, than the actual product itself.

Free giveaways are not anything new in the food industry. “It just feels good when you can get something for free and not have to worry about it coming out of your wallet,” Frankel noted. Dunkin’ Donuts and Panera Bread all have had free coffee and food promos last year. “In November, Starbucks gave away free cup of coffee to anyone who came in on Election Day. Have you taken a look at how Starbucks is doing now?” Last week it has announced it would shut down 300 stores, in addition to the 600 it already planned to close.

On February 24, IHOP will be offering a free shortstack to every customer to encourage donations (in place of the cost) for Childrens Miracle Network. The International House of Pancakes (IHOP) is a United States-based restaurant chain that specializes in breakfast foods and is owned by DineEquity. The chain had more than 1950 restaurants in all 50 states, the U.S. Virgin Islands, Canada and Mexico. Since 2006, IHOP’s National Pancake Day celebration has raised over $1.85 million. In 2008, over 1.5 million pancakes (12 miles high if they were stacked) were given to customers for donations.

Denny’s (“Denny’s Diner”) is a full-service diner/family restaurant chain in the United States. It operates over 2,500 restaurants in the United States (including Puerto Rico), Canada, Curaçao, Costa Rica, El Salvador, Jamaica, Japan, Mexico, and New Zealand). The resto chain is known for always being open, serving breakfast, lunch, dinner, and dessert around the clock.

Today, Denny’s operates about 1,600 restaurants in all 50 U.S. states, Canada and Mexico. There are also about 578 Denny’s restaurants in Japan operated under a license by a subsidiary of Seven & I Holdings, seven Denny’s locations in New Zealand, and approximately 38 Denny’s diners in the United States. Denny’s headquarters is now located in Spartanburg, South Carolina, headquarters of the parent company Trans World Corporation that acquired Denny’s in 1987.

Denny’s was historically notable for offering a free meal to anyone on their birthday. The offer included a limited number of meal options from a special birthday menu. The promotional ritual ceased in 1993, though occasionally individual franchises will continue the tradition.

In 2008, Denny’s has ceased to be in the ranks among the top diner chains in the $83 billion breakfast market, whose top five firms — McDonald’s, Starbucks, Dunkin’ Donuts, Burger King and IHOP — accounted for 22 percent of the volume. “A lot of consumers have written Denny’s off their let’s-go-there list,” said Ron Paul, president of Technomic, a consulting firm.

Super Bowl XLIII was an American football game between the American Football Conference champion Pittsburgh Steelers (15–4) and the National Football Conference champion Arizona Cardinals (12–8) to decide the National Football League (NFL) champion for the 2008 NFL season. It was played on February 1, 2009, at Raymond James Stadiumin Tampa, Florida. It has an attendance of 70,774 and 98.7 million viewers. Pittsburgh earned its sixth Super Bowl win, thus securing sole possession of the record for most Super Bowl wins.

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18 Motorcyclists killed during Bike Week

Monday, March 13, 2006

2006 was the deadliest Datona Beach Bike Week ever, with a total of 18 bikers being killed on Florida roads, according to the Florida Highway Patrol. This year’s festivities brought in about 500,000 bikers to the Daytona area, and 14 of those killed were from Florida. Walter Fliss, 51, had recently bought his motorcycle before being killed when he drove into a construction site. Another biker rode into a guardrail, and others were killed on their way home.

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